Public Profile
C8 is at the forefront of an ever increasing and developing industry. Public perception and branding to the consumer market is a key ingredient to our business strategies. C8’s public profile is well managed through its products and has brought about consumer and industry recognition, especially as the product offering grows.
C8 consistently increases its public profile through the existing Clinic Network and exposure in print and television mediums. Through advertising spend and editorial of marketing campaigns in prestigious national magazines and local press, C8 has developed key relationships with Vogue, Marie Claire, Good Health & Medicine, Woman’s Health, Harper’s Bazaar, Cleo, Cosmopolitan, In Style, Madison, NW, Woman’s Weekly, Famous etc as well as the leading industry magazines Professional Beauty, Bella Beauty and Spa Australasia.
Brands distributed engage in key alliances on both a national and international scale. Well-known personalities such as Gunnar Peterson (Hollywood’s personal trainer to the stars such including Angelina Jolie, Jenifer Lopez, Penelope Cruz, Matthew McConaughey, Gwen Stefani) and Indy Car driver & winner Nelson Phillipe are part of this alliance.
In addition to these celebrity profiles, Endermologie® and Lipomassage™ are prided on proven medical results based on scientific research and development. There is no better example of this than Professor Lafontane’s study of Endermologie® that backs the treatment with scientific proof and credibility (Lafontane is the head investigator at the French National Institute for Health and Medical Research).